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Causal AI: Fueling a smarter pricing strategy


Organizations are seeking to answer questions like the following:

  • What is the potential impact of changing macro, market, and competitive landscape?
  • How should I change my seasonal strategy, win the season with a more informed approach?
  • How can I balance growth with profitability with predictable results?
  • What do I need to do to inform smoother inventory flow, in and out of promotional windows?

Now is the time when organizations are turning to causal ai to inform an understanding of the causal drivers of their business enabling a clear picture of the impact of the pricing and promotion execution.

After watching this webinar you will be able to answer: 

  • How does Causal AI enable models to deliver more transparent, trusted and explainable insights?
  • How can teams leverage Causal AI models to inform smarter scenario planning and counterfactual analysis?
  • How does Causal AI enable a better understanding of other business drivers to support a more complete and integrated plan?