Pharma Marketing Operations Digital Worker
What this Digital Worker does:
The Pharma Marketing Operations Digital Worker accelerates compliant promotional content review across global medical, legal, and regulatory teams. It pre-screens draft assets, identifies claim risks, and proposes compliant rewrites before human review.
By transforming fragmented MLR workflows into a transparent, auditable process, it enables faster campaign releases, higher reviewer throughput, and stronger governance across all promotional channels and markets.
Faster Campaign Approvals: Automated pre-checks remove obvious compliance issues, flagging only novel changes for review—compressing approval cycles from weeks to days.
Higher Reviewer Throughput: Automated claim detection, citation matching, and comment consolidation free experts from repetitive checks, enabling more assets per reviewer.
Improved Compliance Quality: Consistent rules and traceable line-level citations reduce late-stage defects, audit findings, and regulatory follow-up across global submissions.
The Problems This Digital Worker Solves
Slow MLR Cycles
Manual, multi-week review loops delay launches and reduce revenue potential as teams chase incremental approvals across functions.
Repetitive, Low-Value Tasks
Skilled reviewers spend excessive time re-reading, comparing versions, and checking label alignment instead of focusing on judgment-based work.
Audit and Traceability Gaps
Dispersed comments, unclear rationale, and missing version histories create compliance risks during audits and regulatory inspections.
The Technical Make-Up
This Digital Worker is a multi-agentic system, with pioneering technology built in, and tailored specifically to your organization's guardrails, outcomes, and objectives.
The Multi-Agent Workflow:
Collects draft materials from content systems, freezes versions, and links them to the latest approved labels and policies.
Integrations:
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Veeva Vault PromoMats
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Adobe Experience Manager and other DAM platforms
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PubMed and internal reference libraries
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Label management and approved claims repositories
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Identity and workflow management systems
What It Replaces & Reduces:
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Manual pre-screening and redundant review cycles
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Email-based routing and fragmented comment tracking
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Re-reads of unchanged materials between submissions
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Unstructured audit preparation and evidence collation
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Late-stage compliance corrections and rework